Theo Trunk Show at Shades Optical: A Celebration of Bold Design and Craftsmanship

We’re excited to announce that Shades Optical will be hosting an exclusive Theo Trunk Show on October 4th from 10 AM to 6 PM and October 5th from 10 AM to 5 PM. If you’re a lover of unique, bold, and high-quality eyewear, this is an event you won’t want to miss. Theo is a brand that stands out for its avant-garde designs, fearless use of color, and commitment to craftsmanship. The trunk show will offer an exclusive opportunity to explore the latest collections and discover the artistry behind Theo's distinctive frames.

The Story of Theo Eyewear: Where Art Meets Function

Theo is not your average eyewear brand. Founded in 1987 by two Belgian opticians, Patrick Hoet and Wim Somers, Theo was created as a response to the conventional and predictable designs in the eyewear industry at the time. Their philosophy was simple: eyewear should be more than a functional item—it should be an extension of your personality, an expression of individuality, and a work of art.

Theo’s frames are known for their striking shapes, playful use of color, and a bold attitude that pushes the boundaries of traditional eyewear design. But beyond the aesthetics, Theo frames are crafted with precision and attention to detail, ensuring they offer both style and comfort. Whether you're drawn to their daring angular lines or their vibrant color schemes, Theo glasses are designed for those who aren’t afraid to stand out.

At the Theo Trunk Show, you’ll have the chance to explore a wide range of these avant-garde designs in person. From bold statement pieces to more subtle but equally unique options, there’s something for everyone.

What to Expect at the Theo Trunk Show

Trunk shows are a special event for both customers and eyewear enthusiasts alike. At the Theo Trunk Show at Shades Optical, you’ll get exclusive access to the latest collections from Theo, including frames that might not yet be available in regular retail settings. This is a rare chance to try on a variety of styles that push the boundaries of traditional eyewear.

Here’s what you can expect at the event:

  1. Exclusive Collections: Theo’s newest frames will be on display, giving you an early look at the brand's latest designs. From geometric shapes to bold, asymmetric styles, this trunk show will feature a broad selection of frames to suit a variety of tastes.

  2. Expert Styling Advice: Our trained staff will be on hand to offer personalized styling advice. Whether you’re trying Theo for the first time or you’re a long-time fan, we’ll help you find the perfect pair that complements your face shape, style preferences, and personality.

  3. Customization Options: Theo is known for offering frames that can be tailored to fit your unique style. At the trunk show, you’ll have the chance to discuss color combinations, frame shapes, and lens options with our team. Theo is all about creating eyewear that reflects who you are, so don’t be afraid to explore creative possibilities.

  4. Comfort and Craftsmanship: Theo frames aren’t just about making a statement—they’re built for comfort. At the trunk show, you’ll experience firsthand the quality and craftsmanship that goes into each pair of Theo glasses. 

Why Theo? The Power of Individuality in Eyewear

Theo’s designs go far beyond what you’d expect from a standard pair of glasses. What makes Theo special is the brand’s ability to merge creativity with functionality in ways that make their frames a true work of art. Here’s why Theo stands out in the world of eyewear:

  1. Fearless Use of Color: Theo frames are renowned for their bold and vibrant color combinations. Whether you’re looking for a bright pop of red, an electric blue, or a more subtle shade with surprising accents, Theo uses color to make a statement. The use of color in their designs often reflects artistic influences, making each frame a visual masterpiece.

  2. Unique Shapes: The shapes of Theo’s frames are anything but ordinary. Inspired by architecture, art, and even nature, Theo’s design team is constantly pushing the limits of what eyewear can look like. 

  3. Craftsmanship: Despite the bold and artistic designs, Theo doesn’t compromise on quality. Every pair is meticulously crafted with high-end materials to ensure durability and comfort. Theo frames are not mass-produced; they are made with care, often by hand, which results in glasses that are unique, comfortable, and long-lasting.

  4. Designed for Expression: Theo frames aren’t just about seeing better—they’re about being seen. If you’re someone who values self-expression and wants your eyewear to reflect your personality, Theo is the brand for you. Each pair of Theo glasses tells a story, allowing you to wear your personality with confidence.

Theo at Shades Optical: A Perfect Match

At Shades Optical, we’re passionate about offering our clients the best in eyewear design, craftsmanship, and innovation. Theo is a brand that aligns perfectly with our mission to provide unique, high-quality eyewear for those who appreciate both style and substance.

Join Us on October 4th and 5th for the Theo Trunk Show

If you’re someone who appreciates the finer things in life, the Theo Trunk Show at Shades Optical is an event you won’t want to miss. Whether you’re looking for your next statement piece or simply curious about the brand, this is a fantastic opportunity to explore Theo’s latest collections and experience the artistry behind their designs.

  • Date: October 4th, 10 AM - 6 PM and October 5th, 10 AM - 5 PM

  • Location: Shades Optical

We encourage you to book your spot early for personalized attention. Our team will be on hand to guide you through the collection, offer styling tips, and ensure that you find the perfect frame to match your unique style.

At Shades Optical, we believe that eyewear is an extension of who you are. Join us for this exciting event and discover how Theo can help you express yourself through bold, artistic eyewear.

Book your appointment today and mark your calendars for October 4th and 5th. We can’t wait to see you at the Theo Trunk Show!

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