The Highest Quality Lenses Paired With The Most Stylish Frames.

Dr. William J. Koppin, OD, carved his niche in the fashion eyewear industry in 1989 when he opened Shades Optical in Birmingham, Michigan. Since then, Dr. Bill has been committed to meeting his patients' lifestyle needs. The personal attention at Shades guarantees that every patient gets the very best product. Dr. Bill is dedicated to utilizing the latest advancements in optometry in order to give his patients the full range of eyewear options.

Shades operates its own lab, guaranteeing the highest quality prescription finishings and timely turnaround.